Press Kit
We have compiled comprehensive information about the California Methamphetamine initiative and made it available to download. The following resources are available for media professionals:
The Advertising Campaign provides facts about the advertising creative and high-resolution graphics of the ads.
PDF Downloads
Treatment Myths
Most prevalent methamphetamine myths and facts
Methamphetamine FAQs
Answers to frequently asked questions about methamphetamine use and its effect on users
Methamphetamine Facts
Factoids about methamphetamine and key statistics
Statewide Survey
Fact sheets from statewide benchmark survey and leading-edge research from academic organizations
Video Downloads
B-Roll
Footage of interviews with methamphetamine treatment experts and recovering
Vignettes
Sound bites of recovering users discussing their experience with meth
If you are a member of the media and have any further questions about the California Methamphetamine Initiative, need a copy of the B-roll in beta format, or would like to set up an interview with a treatment expert or recovering user, please feel free to contact Jackie Quintanilla at jacqueline.quintanilla@edelman.com.